Starting an online business in Nigeria has become more accessible, thanks to the internet and affordable tech. With N200k, you can explore various opportunities in the digital world. Below are 20 online businesses you can start with practical examples and step-by-step guides to get you started.

1. Freelance Writing

Freelance writing is an excellent online business for people with strong writing skills.

Steps:

1. Sign up on platforms like Upwork or Fiverr.
2. Create a profile highlighting your writing experience.
3. Submit proposals to writing jobs or gigs.
4. Set a budget for online courses to improve writing and marketing skills.

2. Social Media Management

Businesses need social media managers to manage their online presence.

Steps:

1. Learn how to use social media management tools like Buffer and Hootsuite.
2. Create a portfolio showing previous work or case studies.
3. Reach out to small businesses and offer your services.
4. Use some of your N200k to run ads or boost your profile.

3. Online Tutoring

If you have expertise in a particular subject, online tutoring can be a profitable venture.

Steps:

1. Choose a subject you are proficient in.
2. Use platforms like Zoom or Google Meet for tutoring sessions.
3. Advertise your services on social media and educational forums.
4. Use part of your capital to buy quality teaching materials and resources.

4. Dropshipping

Dropshipping allows you to sell products without holding any inventory.

Steps:

1. Register on platforms like Shopify to set up your online store.
2. Find suppliers on AliExpress or Oberlo.
3. Promote products through social media and paid ads.
4. Set aside part of your N200k for website design and marketing.

5. Graphic Design

With skills in design, you can create logos, brochures, and more for clients online.

Steps:

1. Learn to use design software like Adobe Illustrator or Canva.
2. Build a portfolio with sample work.
3. Join freelancing platforms and promote your services on social media.
4. Invest in a good computer and internet to help you work efficiently.

6. Affiliate Marketing

Affiliate marketing is promoting products for commissions.

Steps:

1. Sign up for affiliate programs on websites like Jumia or Konga.
2. Promote the products using a blog or social media platforms.
3. Use your capital to build a simple website or blog for product reviews.
4. Set up tracking links for commissions.

7. E-book Publishing

You can write and sell e-books online, especially if you're knowledgeable in a niche.

Steps:

1. Choose a profitable niche and write a high-quality e-book.
2. Publish your e-book on Amazon or Kobo.
3. Use your capital for professional editing and cover design.
4. Promote your e-book through email marketing and social media.

8. YouTube Channel

With N200k, you can start a YouTube channel and earn through ads and sponsorships.

Steps:

1. Decide on a niche for your YouTube content.
2. Use part of your capital to buy basic video equipment (camera, mic).
3. Start uploading content regularly and grow your subscribers.
4. Monetize your channel through AdSense when you reach eligibility.

9. Virtual Assistance

Offer administrative services like managing emails, scheduling, or customer support.

Steps:

1. Develop skills in managing office tools like Google Docs and Excel.
2. Sign up on websites like Fiverr to offer virtual assistance services.
3. Invest part of your capital in marketing your services.
4. Network with business owners who might need your assistance.

10. SEO Consulting

With SEO knowledge, you can help businesses improve their search rankings.

Steps:

1. Take online courses to learn SEO strategies.
2. Use tools like Google Analytics and SEMrush to analyze websites.
3. Offer SEO services to small businesses or bloggers.
4. Use your capital to build a website and market your services.

11. Website Development

Website development is a high-demand skill that you can turn into a business.

Steps:

1. Learn how to build websites using WordPress or other platforms.
2. Create a portfolio website to showcase your work.
3. Offer website design services to small businesses.
4. Invest in tools and plugins to make your websites more functional.

12. Digital Marketing

Digital marketing services, including social media marketing and PPC, are in high demand.

Steps:

1. Take courses to learn the basics of digital marketing.
2. Use your capital to run ad campaigns for clients.
3. Build case studies to demonstrate your expertise.
4. Offer your services on freelance platforms and through social media.

13. Print on Demand

You can sell custom-designed products like T-shirts and mugs.

Steps:

1. Use platforms like Printful or Teespring to create custom designs.
2. Create an online store on Shopify or Etsy.
3. Invest in advertising to promote your designs.
4. Use social media to drive traffic to your store.

14. Stock Photography

If you have a camera and love photography, stock photography can be profitable.

Steps:

1. Take high-quality photos in different categories (nature, people, etc.).
2. Upload them to stock photography websites like Shutterstock or Adobe Stock.
3. Use part of your capital to buy a decent camera.
4. Promote your stock portfolio on social media and photography forums.

15. Podcasting

You can start a podcast on a niche topic and monetize it through sponsorships.

Steps:

1. Choose a niche and create podcast content.
2. Invest in a quality microphone and hosting platform.
3. Promote your podcast through social media and other channels.
4. Monetize through sponsorships or crowdfunding.

16. Mobile App Development

Mobile apps are a great business opportunity if you have programming skills.

Steps:

1. Learn how to develop mobile apps using platforms like Android Studio.
2. Create apps for small businesses or entrepreneurs.
3. Use part of your capital to pay for hosting and development tools.
4. Publish the apps on Google Play or Apple Store.

17. Video Editing

With the rise of video content, offering video editing services can be lucrative.

Steps:

1. Learn to use video editing software like Adobe Premiere Pro.
2. Build a portfolio with sample video edits.
3. Offer video editing services to content creators or businesses.
4. Invest in a computer with good processing power and editing software.

18. Online Fashion Store

You can sell clothes and accessories through an online store.

Steps:

1. Source fashion items from suppliers.
2. Set up an online store using Shopify or other platforms.
3. Use your capital to advertise on social media.
4. Use influencers or brand ambassadors to promote your products.

19. Content Creation for Brands

Many businesses need content creators to create posts, videos, or blogs.

Steps:

1. Build a portfolio showing your content creation skills.
2. Network with businesses and offer your services.
3. Use your capital to run paid ads promoting your content.
4. Offer content creation packages that include visuals and copy.

20. Online Coaching

Offer online coaching in fields like business, fitness, or personal development.

Steps:

1. Choose a field in which you have expertise.
2. Set up a coaching website with a payment system.
3. Use social media to promote your coaching services.
4. Use your capital for ads and email marketing campaigns.